Hi, I’m Rachael McNidder and I’m the founder of Pursuit Coaching + Development Ltd. I’m a coach, facilitator and speaker. I specialise in supporting women who want to progress at work, as well as working within the professional services sector. In case you’re wondering, I coach both men and women, but I’m fiercely passionate about female progression and gender equality.

My coaching is grounded in 15 years of corporate experience from one of the Big 4 Accounting Firms and 5 years within small businesses. I understand what it’s like to work in and progress within a global organisation including the opportunities and challenges!

Read on below to find a bit more about me.


A little bit about me… 

Why did you become an external coach? 

Many years ago, I worked with lots of talented people who were doing an outstanding job, but at the same time were largely unaware of their strengths and still had huge amounts of untapped potential. Perhaps that sounds like you? 

Around the same time, I was introduced to this thing called coaching.  It was an opportunity to understand someone more deeply, to really listen, support and help them develop – but without giving advice or providing solutions. I found it fascinating that this environment allowed people to come up with their own solutions and answers, and find ways of resourcing themselves. Since then, I’ve been hooked and have been coaching ever since.

What’s your career experience?

I have a background in Resource & Operational Management & HR from 15 years at PwC. This gave me some amazing developmental opportunities including leading and managing teams for over 10 years, coaching, facilitation and career development. For more information about my career, check out my LinkedIn profile 

Before joining PwC I spent 5 years within small businesses. This gave me an opportunity to see firsthand how to run a small business, which was very useful for later on in life when I set up my own!

What businesses are you part of?

I’m a Director of Pursuit Coaching + Development Ltd, which is my own coaching business and what you’re seeing on this site. I’m also a co-Director of Summit Human Potential Ltd which is focused on organisations – Leadership, Strategy, Change, Culture, Relationships and People Development. Our methods range from team coaching, team building, team away days, strategy days, group facilitation, experiential learning, workshops and 1:1 executive coaching. We also run a signature programme, Ascent, which is an immersive Talent Development programme that accelerates the personal and professional growth of aspiring future female leaders. You can follow us on LinkedIn or Twitter.

How do your clients and colleagues describe you?

I’ve been described as warm, supportive and professional with a keen sense of humour. I’m also told that people value my ability to challenge traditional ways of thinking, bring fresh insights and observations. 

What are your values?

Creativity, learning, professionalism and excellence. I also have a very strong commitment to client service, authenticity and integrity.

Who have been your clients so far?  

National Express, The University of Birmingham, owner managed businesses and professionals (particularly women), who want to develop their careers. 

What are your qualifications and experience in coaching?   

I qualified as a coach achieving a distinction with The Coaching Academy. I am a big fan of Gestalt Coaching and NLP and these methods and principles are often paramount in my coaching and my way of being. I take coaching industry ethics very seriously (abiding by ICF ethics), regularly attending CPD events to update my knowledge and skills.  

I’ve also studied: Corporate & Executive Coaching, Small Business Coaching, Therapeutic Coaching, Mindfulness, Resilience, Confidence Coaching, and Financial Coaching.  

I’m a member of ICF (International Coaching Federation), am an NLP Master Practitioner and DiSC personality profiling assessor.

What else do you enjoy doing?

I’m a wife and a mum of two children, who keep me on my toes!

I’m also a longstanding member of Toastmasters International, I love public speaking and was the President of my local Toastmasters club from 2019 – 2020.

I run a local Coaching network group called “South Midlands Coaching Central” for professional coaches. Affiliated with UK ICF as a local group, we meet monthly in Solihull to share, connect and learn – check out the Coaching Central page here for more info.

Ready to find out more? Let’s have a conversation!